Many people assume that they need have keywords rich titles with long tail keywords, and that is actually a right technique to get traffic from the search engines.But, what if your blog is just a site which displays gigs, comics, facts, pictures of some event or if its just a personal site sharing your interests? getting traffic would be a tough task, well it isn’t!
Most of the platforms allow you to have two titles for a single post, that is one for the viewers whereas the other for the search engines, Yoast SEO plugin for WordPress is meant for the same in WP! Smart use of these features can drive traffic from social networks and also can get you organic traffic.
Actually the trick is that you need to write a title which attracts the users while the second title must be keyword rich.Let us look at some of the examples.
If you are writing a title about On Page SEO Optimization, the user friendly title would be-
next, the SEO title would be-
As i said the SEO one is keyword rich and another advantage is that your posts appears at the search engine even when they search with the user friendly title! You get an advantage over the blog which doesn’t use this technique.
You can even leave the titles incomplete to gain users attention, such as-
The best example of a blog which writes such titles would be TYDKnow.com, it has wonderful titles which gets you attracted towards it!
Tips To Be followed-
- use the Full stops “.” to create interest.
- Never misguide the users.
- Leave the title incomplete while you fill up the SEO Titles with Keywords.
- SEO Titles shouldn’t exceed 76 characters.
Try writing titles that look suspicious or the ones which create an interest among the visitors, meanwhile make sure that you have written a keyword rich SEO title, take a look at this post to write user friendly titles – 10 killer Tips To Write Stunning Headlines.