SERP Case Study- How I Ranked My Review At The Top Of Google?
Recently i had written a review of a working CPA program- YouTube CPA and if you’re on my friend list in Facebook,you’d know that Le Geeks ranks at the first position on Google for the keyword- YouTube CPA. Many of my friends pinged me requesting the strategy behind ranking a post without even building a single backlink! Sounds insane, but its practical and it actually works. Here’s a case study about ranking a post on Google. Lets get started with the SERP Case Study
#1. Keyword Research-
That’s the first thing i did, not only for this post but for every single thing I write. Using lots of low competitive, some moderately competitive and few highly competitive keywords. As you know, using long tail keywords will surely work, its one of the best ways to rank your post. I normally use the Google Keyword planner to find some amazing keywords, but most of the times i go with a strategy that i recently revealed- Using Google To Find Long Tail Keywords.
I linked my posts with high authority posts to the Review, actually the sponsor wanted me to rank it on the top, so i linked my posts with high Page Authority (PA) to the review so that there would be a flow of rank to this post. Here’s an amazing guide to internal linking- The Defnetive Guide To SEO Through Internal Linking. That really boosted up my rank. This technique actually works, but keep the number of links on page within a limit, below hundred.
#3. Images with ALT Tags-
That post or the review has over 5 images and i did care to fill up the ALT tags. You might know that Google indexes a image according to the ALT tags, the name and the description it has. So using a lot of Images or any kind of visual media will help you rank at the top!
#4. Use Rich Snippets-
This is the best thing i did! Using the rich snippets or the Schema makrup on your posts will surely get your post on to top! And if your posts ranks on 3rd or 4th with the snippets, people will go for your posts because posts with Rich snippets look much attractive and trust-able than the ones without it.
#5. Use Your Keyword in the H2 Titles ( More than 2 H2 Titles) –
As you can see, i have used 7 H2 headings in that review and i have used the keyword- “YouTube CPA” in 4 H2 titles in the post. H2 titles are the ones that are crawled after the H1 titles, that means they are as important as H1 titles. Search Engines probably follow an order of crawling your posts. H1 first, H2, H3 or any other titles.. later the content and next comes the media.So you need to let the search Engine know on what topic you’ve written,so be sure to include your keywords in H2,H3 or any other titles in your posts.Here’s a detailed guide on using keywords in posts- Right Use Of Keywords (Scroll to the 1st point in the post)
Its Your Turn-
Go, start writing a new post, use all these techniques and share your results here through the comments. Feel free to post your queries through the comments , we would be glad to help you. Do share it with your friends!